-
What Can Viagra Teach Us About Selling Hearing Aids?
It was something no man wanted to talk about. Mentioning this would change and define his…
-
Marketing the Invisible
Selling invisible hearing aids as an attempt to help promote stigmatized products can prolong the issue…
-
Have I got your attention?
Few advertisements and articles on hearing clinic websites indicate that hearing aids can help a person…
-
Show, don’t tell.
There is a huge difference between these two statements. “I am an excellent tennis player,” and …
-
Marketing What’s Repulsive: Marketing Strategies That Addresses The Stigma Challenge
If you knew what words you use that are repulsive to others and could stop them…
